Content marketing
Content with a job to do — rank, read well, and move the reader toward a decision.
Overview
Written for people, structured for search.
Every piece starts from a brief that names the search intent, the reader, the argument and the action. That is what separates content that earns positions from content that fills a blog.
What’s included
SEO content
Blog writing
Website copywriting
Product descriptions
Landing page copy
Content strategy
Thought leadership content
Content optimization
How we deliver it
The working process.
01
Brief
Intent, angle, structure and internal links defined before writing.
02
Draft
Written by people who understand the subject, with claims that can be sourced.
03
Optimise
On-page structure, internal linking and schema applied at publication.
04
Refresh
Existing pages updated on a schedule, which is often the cheapest traffic available.
Let’s look at your project.
Tell us where the business is now and what you need it to do. We will come back with an honest view of whether we are the right fit.